Corporate and business colors

IDEXX’s corporate colors are red and gray. In addition, IDEXX businesses have a primary color. Business colors can be used as accent colors for other IDEXX businesses and applications. A few other non-business colors are also available for accent colors. Circles in the examples to the right show proportionally the presence of other business colors that should be used in designs.

Corporate

  • IDEXX Gray
    PMS Cool Gray 9

          CMYK 56, 46, 44, 10
          RGB 118, 119, 122
          HEX #76777A

NOTE: Cool Gray 7 (below) is used only in the IDEXX logo, and as an accent color.

  • IDEXX Gray
    PMS Cool Gray 7

          CMYK 20, 14, 12, 40
          RGB 151, 153, 155
          HEX #97999B

  • IDEXX Red
    PMS Warm Red

          CMYK 0, 83, 80, 0
          RGB 249, 66, 58
          HEX #D8292F

Companion Animal Group (CAG)

  • Teal
    PMS 7710

          CMYK 81, 0, 23, 0
          RGB 0, 167, 181
          HEX #00A7B5

Water 

  • Blue
    PMS 2191

          CMYK 82, 11, 0, 0
          RGB 0, 163, 225
          HEX #00A3E1

Livestock, Poultry, and Dairy  (LPD)

Note: The LPD color is reserved for corporate pieces that cover multiple businesses, such as internal leadership presentations.

  • Orange
    PMS 2012

          CMYK 0, 45, 100, 0
          RGB 239, 150, 0
          HEX #EF9600

Equine

  • Warm Gray
    PMS Warm Gray 8

          CMYK 17, 24, 25, 49
          RGB 140, 130, 121
          HEX #8C8279

Pet Health Network and customer outreach

Note: The Pet Health Network® colors are designed, in particular, to complement and coordinate with IDEXX CAG Teal.

  • Teal
    PMS 7710

          CMYK 81, 0, 23, 0
          RGB 0, 167, 181
          HEX #00A7B5

  • Orange
    PMS 2012

          CMYK 0, 45, 100, 0
          RGB 239, 150, 0
          HEX #EF9600

Sales force training

Note: For internal sales force training use only. For legal and regulatory reasons, materials branded with navy blue should not be shown outside of IDEXX. 

  • Navy
    PMS 2187

          CMYK 100, 47, 0, 48
          RGB 0, 70, 119
          HEX #004677

Additional accent options

  • Purple
    PMS 2583

          CMYK 47, 72, 0, 0
          RGB 160, 94,181
          HEX #A05EB5

  • Green
    PMS 376

          CMYK 54, 0, 100, 0
          RGB 132, 189, 0
          HEX #84BD00